Mentoring

Right now, many of our London studying members will be waiting for their assignment and exam results, due at the end of August. So now may be the ideal time to take a short break and think about your study plans for the Autumn.

Download 8 free study podcasts

To make an interesting change from attending college or reading textbooks, listen to our free CIM student podcasts which are provided with supporting fact sheets. These are available to download from the GLR and SSG websites.

Podcast topics covered include:

  1. Life as a Chartered Marketer with Mark Batchelor
  2. How to get on in Marketing – Simon Basset, Head of EMR
  3. How to stay motivated in your CIM studies – Polly Grant
  4. CAM digital marketing qualifications
  5. How to pass the CIM Professional Certificate
  6. CIM Professional Diploma in Marketing
  7. Study tips
  8. Your CIM.

Library and resources

Or, if reading is more up your street, now’s a great time to broaden your marketing knowledge by focusing on your background reading and research, available from the Institute’s website.

5 key resources

  1. Information and Library Service – a dedicated marketing collection making it an essential specialist source of information for books and online
  2. Online journals, books and reports – members can log in to enjoy fast online access
  3. Cutting Edge – the weekly digest of marketing news from across the sectors
  4. Research papers – for the latest paper, Ambush marketing and the law, plus Shape the Agendas, policy papers and white papers which set out the latest thinking
  5. Case studies – real life studies which show how marketing theory works in practice.
If you’d like some help with your personal study plan, or like to chat about any other aspect of CIM study, Student Support Group can help with free advice on their:

  • Exam/assignment feedback service (ideal if you have failed and don’t know why?)
  • CIM subject knowledge tests (free service)
  • Syllabus refresher sessions (discuss hard to understand aspects)
  • Assignment and case study briefings (expert advice on what to do and how to do it)
  • Checking assignment drafts and exam four pagers (check you are up to CIM standard)
  • Mock exam papers & feedback service, all designed to help you pass next time!

SSG can develop an individual study package to suit your study needs and budget. To find out more call Caroline on 01784 463057 or email caroline@studentsupportgroup.co.uk (see SSG website for details & fees).

dsc_0673-smallerZoe Gell

The social media scene in Brisbane is rife with Facebook, MySpace and Twitter groups to join and get involved with and jobs are also advertised this way. In fact I read when I first arrived into Brisbane that it is the Facebook capital of Australia, and more recently a survey by Scientific American Mind revealed that Australians rank 17th in a worldwide study of top social networking users. 

Digital Marketing in Australia

Australia is really embracing the digital age especially where marketing is concerned, with many companies now expecting to see digital resumes with examples of work in the marketing arena as well as candidates with their own websites and wacky ideas about how to get themselves noticed. Read more…

Katharine Wilson looks at mentoring.

Talking about your ‘career’ always makes it sound terribly grown-up; like you’ve thought everything through and have a long term plan about what you want to do and where you want to go.

I don’t think I’ve ever had a career plan. I couldn’t say that it was my explicit intention to work in marketing when I left university with a degree in American Studies. Like many people, it was more luck than judgement that I fell into marketing as a result of a natural evolution of roles; starting with my first job working for a publishing and events company. Read more…

September 25, 2009

Distinctly British marketer down under

by CIM GLR

in Mentoring

dsc_0673-smallerFrom Zoe Gell

This blog is dedicated to the memory of Philip O’Brien who recently passed away. He worked tirelessly for the GLR on their mentoring programme and gave me the idea of writing this blog.
 

I’m in Brisbane, Queensland, Australia. How on earth did that happen?

 

I was very happy living and and working in London. Then I met my blonde-haired blue-eyed, sweep-me-off-my feet guy! He just happened to be Australian and he took me to Norway and proposed with a nice sparkly ring. We’ve been married for nearly three years! Read more…

September 18, 2009

Becoming a mentor – the first steps.

by CIM GLR

in Mentoring

Andrew Whalley

A good mentor can make a great difference in someone’s life. A good mentor helps, guides, shares knowledge, and enjoys doing it. Mentoring, when done right, benefits both the mentor and the mentee. If you have the chance to mentor someone, congratulations, and read on to see how you can mentor effectively. So states one website I looked at when I was deciding to become a CIM mentor, nothing like a little pressure then! Little did I know I’d then be asked to write about it too! Read more…